Mindshare has partnered with the natural capital marketplace Veridium to offset the carbon emissions of every Mindshare attendee heading to and from the Huddle!
Mindshare’s partnership with Veridium was born from a unique client solution created by Mindshare Sydney for IBM’s upcoming THINK Summit event in Australia. With their business built around IBM’s blockchain technology, Veridium have turned traditional carbon offsets into trade-able tokenized assets – creating an elegant solution for accounting and offsetting the world’s carbon emissions.
In support of this great cause, we will be offsetting all flights to and from the 2019 AMEA and Russia Huddle. Over 184 tonnes of carbon dioxide will be offset from 27 different Mindshare offices, reducing our environmental footprint by an amount equal to the carbon dioxide sequestered by 3,042 trees over a 10 year period. These offsets will directly fund REDD+ accredited conservation projects across the globe in the Congo, Peruvian Amazon, and Indonesian Borneo.
For more information about Veridium and the conservation efforts enabled by this partnership, check out the links below:
Total Offset Breakdown
Offset location: Rimba Raya Project, Indonesia
Offset total: 102 tonnes of carbon dioxide
Equivalent: Equal to the carbon dioxide sequestered by 1,667 trees grown for 10 years
Offset sources: Singapore, Hong Kong, USA, Taiwan, London, Japan, Korea, Netherlands
Offset location: Mai Ndombe Project, Congo
Offset total: 34 tonnes of carbon dioxide
Equivalent: Equal to 13,007,532 smart phone charges
Offset sources: India, Russia, Singapore, Dubai, Korea, South Africa, China, Thailand, Lebanon, Hong Kong, Bangladesh
Offset location: Madre de Dios Project, Peru
Offset total: 48 tonnes of carbon dioxide
Equivalent: Equal to 117,726 miles driven by the average car
Offset sources: China, Malaysia, India, Thailand, Dubai, Singapore, Indonesia, Australia, Philippines, Korea, New Zealand, Vietnam
WATCH MORE ABOUT THE PROJECTS BELOW
To learn more or get involved, contact Zach Rippon.